once-upon-a-time-writer - book

Set Fire To Your Book Sales by Ian Paul Marshall

Book Marketing Trends, Ideas and Inspirations

Book Marketing Trends is dedicated to the everyday writer. The person who probably works somewhere to pay the bills, maybe has a couple of kids, and about a hundred dollars that they need to spread around for their book marketing campaign.

Book marketing is an evolving craft. What worked last year might not work this year. This site will help you market your book and keep as much of your hard earned cash in your pocket.

Book Marketing Channels

We’ll look at lot’s of different ways to market your book. Hopefully we’ll find out what works and help you steer clear from what doesn’t.

We’ll save you money by touching base on the foundations of book marketing success.

Book Marketing Key Areas of Focus

Some of the main book marketing tools that we’ll be checking out will be:

  • Web 2.0 Technologies
  • Facebook
  • Twitter
  • You tube
  • Blogging
  • Video Book Trailers
  • Word press
  • Press Releases
  • SEO (Search Engine Optimization)
  • Article Marketing
  • Interviews
  • Book Signings

But truth be told Book Marketing is about figuring out what works, making friends and sharing your words with the world.

Book Marketing Key Purpose

It’s my hope that this site will empower you. That something here will help you come up with a rock-solid book marketing plan to boost your sales and find ultimate success.

Whether that’s selling 100 or 100,000 copies of your book.

Book Marketing Trends Tribe Is?

  • Authors, aspiring authors and writers
  • Self Published Authors
  • eBook Publishers
  • POD Publishers
  • Bloggers
  • Book Marketing Experts
  • Book Promotion Specialists
  • Editors
  • Infopreneurs


Anyone who’s crazy enough to write a book!

I remember reading somewhere that the way to tell if a person you love has gone crazy is if they’ve come home and they say to you, “Honey I’ve quit my job and I’m going to write a book.”

I’m that guy. And I AM a little crazy.

I started this site as part research and case study for my first book, Your Great Awakening, and what I could do with my marketing dollars to make it a raging success.

Here’s to your success as well.
Ian Paul Marshall
Book Marketing Trends Contributor

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